Based on the concept that you wear the favorite twenty percent of your wardrobe eighty percent of the time, this NY based brand is a proud proponent of fun, freedom and effortless style with a downtown edge. Creator Ce Ce Chin has been bringing her distinct street-style-meets-high-style looks to shoe aficionados since 2004 and has created a signature lifestyle brand that oozes pure joy in the process. 80%20 shoes are brash and apologetically cool. Featuring clean lines and brimming with attitude, these shoes prove that style comes from within.